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Csr Case Studies

Andrew Said:

how to write good research question and hypotheses?

We Answered:

H1: CSR has positive relationship with brand awareness.
This seems fair - they wouldn't do it if it didn't. Whilst I don't doubt BS sincerity - it is still a business, no matter how holier-than-thou it likes to portray itself, retailing (largely unnecessary) cosmetics. Some policies like refillable bottles were a good idea, but hardly a USP. And if they pamper their customer's consciences at the same time it can't be bad for trade.

H2: CSR helps THE BODY SHOP increase brand loyalty.
How do you test this - it may do, but then so may al ot of other variable - cost - fashion - presentation.

H3: CSR makes THE BODY SHOP products have the
impression of good quality.
What basis do you have for this assertion?

H4: CSR provides THE BODY SHOP have positive brand association.
This is basically the first hypothesis restated.

Toni Said:

british...help...questionnaire?

We Answered:

do you still need Q completed?

Karen Said:

what are the things that Amway does for CSR?

We Answered:

There's been enormous amounts over the years, both by Amway Corporation itself and also different distributor organisations. Probably the best single source for current Amway Corp CSR projects would the www.amwayonebyone.com however each individual affiliate generally has other projects as well

Evelyn Said:

Define Corporate social Responsibility.?

We Answered:

See corporate management books or try google

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