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Strategic Management Case Study
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Bernard Said:choose an organisation in the united kingdom, produce a report showing how it approaches strategic management?
We Answered:Try VIrgin or M & S who have done well in the last few years in a variety of different business areas
Brent Said:Can someone help me in finding "Presentation on Revlon Case study"?
We Answered:1 world events influencing people to use such products. media blitz helps
2 each one outdo the other led to product differentiation and higher quality. R&D was significant to improve quality
3 clinical research and public affirmations and surveys and upgrading
4 look at market, where its weak it will redevlop strategy
5 continue to excel with top management following world trends
this is really tough. hope it will help u jumpstart...all the best
Arthur Said:role of information system in strategic management?
We Answered:You have got to be joking, I am glad I don't have to learn from you.
by the way http://www.qunu.com they maybe able to help you
Diane Said:Can you answer this? (Strategic Management)?
We Answered:In today's highly competitive business environment, budget-oriented planning or forecast-based planning methods are insufficient for a large corporation to survive and prosper. The firm must engage in strategic planning that clearly defines objectives and assesses both the internal and external situation to formulate strategy, implement the strategy, evaluate the progress, and make adjustments as necessary to stay on track.
A simplified view of the strategic planning process is shown by the following diagram:
The Strategic Planning Process
Mission and Objectives
The mission statement describes the company's business vision, including the unchanging values and purpose of the firm and forward-looking visionary goals that guide the pursuit of future opportunities.
Guided by the business vision, the firm's leaders can define measurable financial and strategic objectives. Financial objectives involve measures such as sales targets and earnings growth. Strategic objectives are related to the firm's business position, and may include measures such as market share and reputation.
The environmental scan includes the following components:
* Internal analysis of the firm
* Analysis of the firm's industry (task environment)
* External macroenvironment (PEST analysis)
The internal analysis can identify the firm's strengths and weaknesses and the external analysis reveals opportunities and threats. A profile of the strengths, weaknesses, opportunities, and threats is generated by means of a SWOT analysis
An industry analysis can be performed using a framework developed by Michael Porter known as Porter's five forces. This framework evaluates entry barriers, suppliers, customers, substitute products, and industry rivalry.
Given the information from the environmental scan, the firm should match its strengths to the opportunities that it has identified, while addressing its weaknesses and external threats.
To attain superior profitability, the firm seeks to develop a competitive advantage over its rivals. A competitive advantage can be based on cost or differentiation. Michael Porter identified three industry-independent generic strategies from which the firm can choose.
The selected strategy is implemented by means of programs, budgets, and procedures. Implementation involves organization of the firm's resources and motivation of the staff to achieve objectives.
The way in which the strategy is implemented can have a significant impact on whether it will be successful. In a large company, those who implement the strategy likely will be different people from those who formulated it. For this reason, care must be taken to communicate the strategy and the reasoning behind it. Otherwise, the implementation might not succeed if the strategy is misunderstood or if lower-level managers resist its implementation because they do not understand why the particular strategy was selected.
Evaluation & Control
The implementation of the strategy must be monitored and adjustments made as needed.
Evaluation and control consists of the following steps:
1. Define parameters to be measured
2. Define target values for those parameters
3. Perform measurements
4. Compare measured results to the pre-defined standard
5. Make necessary changes
Virgil Said:for people who studied strategic management? did you do a case study about Vail Resorts?
We Answered:I never did a case study on Vail Resorts. They are interesting though and Vail itself has the best skiing in the USA.
Dora Said:how can i get sample analysed case studies in strategic management with respect to royal dutch/shell in niger
We Answered:There seems to be a selection of case studies available on the net, if you are prepared to pay for them.
For example: http://cases.ivey.uwo.ca/Cases/Pages/hom…
However, whether this focuses on the area of management you seek, I am not sure... The synopsis is:
"Stuck in a quagmire of violence and political issues in Nigeria, Royal Dutch Shell's challenge was to establish socially responsible business practices to enable the company to sustain and expand its operations in Nigeria and the Niger Delta in particular. A conflict resolution and public policy consultant was brought in to develop some constructive ideas on how best to address the problems Royal Dutch Shell faced in Nigeria. This case is intended to introduce students to some of the complex issues faced by multinational corporations in developing countries."
This is the url, with search factors, used in Google, that may give you somewhere to start from:
A couple of other sites that are useful for Business Management courses are:
but I don't know if they carry information on Royal Dutch Shell.
Sheila Said:How to do strategic management cases?
But isn't this where you analyze
The Financials/Acctg., Marketing, Sales, other environmental business factors to make a recommendation of what the company should do..